Zutano Introduces ZUTANOBLUE at Target NYC event

Baby clothing sure has come a long way in the past 20 years. When I was a tot, there was pastel pink or blue or, if you didn’t know whether you were expecting a boy or girl, you got muted yellow and green. But now baby clothing comes in every color of the rainbow and in styles I can’t help but swoon over.

It would be hard to pinpoint exactly when the switch to fashionably fun children’s wear happened, but my guess it was right around the time Zutano hit the market and turned the pastel baby clothing market on its head. Just look at some of these adorable goodies from their collection. Feel free to swoon, I’ll wait.

Almost makes me want another little one. Almost.

Thanks to the combined efforts of Momtrends and Project Nursery, I recently spent some time with the wonderful people behind the Zutano brand at BlogHer and was amazed at how nice and personable they all are.

We met up at the famous FAO Schwarz in NYC and had a delicious catered dinner from Tacombi. While we ate, we learned a little bit about the company, why it started, and what its vision was – in the beginning and looking forward. We even got to see the Zutano bicycle that founder Michael Belenky used to hand-deliver orders from all over the city.

A far cry from delivering via bicycle, Zutano also announced at the event that they will be collaborating with Target in the coming months to showcase the ZUTANOBLUE line designed by Uli Belenky in stores nationwide. Since I love Target and can’t go a full two weeks without stepping in one, I love that now I’ll be able to see all the adorable Zutano designs in person there as well.

The Zutano event was a very relaxed get together that made it easy to connect with old friends as well as meet some new ones, and everyone there was amazingly nice. I was really excited to see a sneak peek of what’s to come in the Zutano Spring 2013 line and made myself a little wish list while I mingled. Whether I’m shopping for my daughter, son or all the new babies in the family, there’s a ton of cuteness, color and fun in the coming months and I love it all.

We ended the event with a quick tour of the colorful 500-sq ft Zutano section at FAO Schwarz, which is actually run by the owner’s eldest daughter, Sofia. I fell in love with the adorable owl print for my daughter and the traffic print for my son, which just so happens to be a perfect fit for both of their personalities.

After we got home from NYC, we checked out Zutano online and was even more impressed with their selection. Zutano can grow with your child from newborn to 4T and has everything you need from clothing to accessories to feeding gear to nursery decor.

Want to win some Zutano cash this fall? You're in luck!

One lucky Rave and Review reader will win at $75 Zutano Gift Card!

To Enter: Visit Zutano.com and tell me one of the items you would buy

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On September 29th at 11:59pm PST a winner will be drawn by Random.org, announced here and notified via email. Winner will have 48 hours to contact me or a new winner will be chosen. US only.

Winner, winner. This giveaway is now closed. Thank you to all who entered and congrats to: #206 Kristen said… I entered the Country Outfitter giveaway.

A big thank you to Zutano for inviting me to the event as well as offering a giveaway to our fabulous readers. All opinions are 100% ours and no form of monetary compensation was received in exchange for this Rave Review.